The 12th Chengdu Catering Supply Chain Expo successfully concluded at the Century City New International Convention & Exhibition Center (CCNICEC) from June 27 to June 29, 2024. This expo was hosted by Haiming Exhibition and co-organized with over 50 industry resources, including government bodies, associations, and media. Haiming Exhibition ensured thorough preparation throughout the entire operation cycle, guaranteeing the safety and commercial benefits of exhibitors and attendees.

Haiming Exhibition intensified the invitation of professional visitors from regions such as Sichuan, Chongqing, Yunnan, Guizhou, Shaanxi, Gansu, Ningxia, Henan, Hunan, Anhui, Hubei, Shanxi, Qinghai, and Tibet. They provided travel and meal subsidies for visitors from other provinces. Procurement needs were collected in advance for precise matching with exhibitors. Additionally, new commercial resource matching needs were introduced, including fresh food e-commerce, shopping malls, supermarkets, delivery platforms, community group buying, franchising and retail, and catering distribution. During the expo, a series of online live broadcast activities continued, featuring industry experts sharing their insights. The exhibition also selected excellent service providers to offer professional services to exhibitors.

The exhibition comprehensively expanded its display range to include fresh supply chains and cold chain equipment, fresh processing and preservation packaging, catering industrialization, cooked food processing, meat processing, frozen and refrigerated foods, and new retail for fresh products. This completed the industrial chain loop, inviting more outstanding enterprises to participate and building a platform for communication and trade in the upstream and downstream catering and hotel industry chains.

Notably, the Global Business Magazine under APC was the only invited media unit from the Malaysian delegation. It actively participated in the expo, facilitating Malaysian enterprises in entering the Chinese market effortlessly. This also strengthened cooperation and communication between enterprises from both regions, achieving true "cooperation and mutual benefit."
 

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